GENLUX Winter 2008 Issue Features Casa Noble

Casa Noble Tasting at Pink Taco

Casa Noble led a successful night of tequila and cigar tastings with sinfully scrumptious hors d'oeuvres on the outside patio of Pink Taco in Century City. 

Young's Market (distributor of Casa Noble Tequila) showed their support and indulged in tantalizing margaritas, fueled with Casa Noble of course. In addition, Casa Noble brought out it's very own David Ravandi and Jose Hermosillo (Casa Noble Founding Partners) to take part in the festivities. 

Casa Noble and Young's Market comes together  (From Left to Right) Alessandro Bermudez, Jose Hermosillo, Ray Ramos, Michael Tipton, Matthew Lang,  David Ravandi

Casa Noble Cooks For A Day In Cannes

Casa Noble Founding Partners David Ravandi and Jose Hermosillo participated in the Chefs For A Day French cookery class at the TFWA World Exhibition of 2008 in Cannes, France. This new addition to the leisure activities at the global forum for the duty free and travel retail industry proved to be a success in popularity, drawing attendees from over 15 different countries, and kicked off the week of high profile business and networking to a great start.

The cookery school students whipped up various yummy treats at the Les apprentis Gourmets, preparing mouth-watering dishes such as red mullet with lemon and ravioli with crab and herbs.

Celebrating a job well done, a feast of the fruits of their labors was enjoyed by all in the dinning room above the kitchen.

  

Casa Noble Sponsors The Launch Of Rolls- Royce Phantom Coupe

Rolls Royce displayed the new Rolls-Royce Phantom Coupe at Robb Report’s the “Ultimate Home” in Bel Air on September 18th in partnership with Casa Noble Tequila.Flight Options, the top rated private jet service in the industry, was also present educating valued guests on their fleet. The experiential evening of luxury and connoisseurship was honored with the attendance of both David Ravandi and Jose Hermosillo (founding partners of Casa Noble) personally conducting taste tastings throughout the evening.

Casa Noble Sponsors Broad Stage Opening at Santa Monica College

The Eli and Edythe Broad Stage at the Santa Monica College Performing Arts Center opened with a moving performance by an eclectic stage of performers sponsored by Cass Noble Tequila.

The Theatre’s debut, launching the $45 million project, featured various incredible actors durring the stage reading such as: Dustin Hoffman, James Cromwell, Annette Bening, Rosario Dawson, Ben Acland, Michele B. Chan, Nate Parker, Elisa Bocanegra, and Richard Schiff.

Dustin Hoffman had spent a great deal of the time over the last nine years raising money for the project and is now Chair of the Artistic Advisory Board and is determined to make a difference. Teal Sherer was the first performer to grace the stage in her wheelchair. Hoffman and the Board Theatre ventured out to cast an actor with a disability and send a heart-felt message of inclusion and acceptance to the community. The dazzlingly modern theatre invites diverse performers and theatre goers of all backgrounds with its complete handicap accessible construction and available Assisted Listening Devices.

In addition to the accessibility, the Broad Stage was designed by architect Renzo Zecchetto so beautifully that every seat in the house is a great seat for any theatre enthusiast. The LA Times noted “Inside, its impressive 499-seat auditorium -- which will be asked to handle an eclectic range of performances, including spoken word, art song, orchestral programs and dance -- aspires to both the formal intimacy of an 18th century Italian opera house and the high-tech functionality of a college lecture hall.”

Casa Noble Dinner at Calistoga Ranch

Casa Noble will be hosting tequila dinner at the famous Calistoga Ranch, a luxury resort in Napa Valley. The resort will be a great location to capture the rich culture of our luxury tequilas, offering guests the ultimate experience in a pristine setting.

Founding Partner of Casa Noble, David Ravandi will be conducting the tequila tasting in between dinner at Calistoga Ranch on July, 31, 2008.

The special menu for the evening is listed below:

Nobelitas (Special concoction made with Casa Noble Crystal)

First course-Mahi Mahi Duo: Ceviche with cilantro jalapenos and red onion, Sashimi with citrus segments, micro arugula, fennel. (Casa Noble Crystal)

Second Course: Soft Shell Crab on a tequila tempura, sweet white corn and braised spring onions, celery leaves. (Casa Noble Reposado)

Intermezzo (Surprise by chef) Third Course-Tequila Marinated Rib eye, crispy fingerling potatoes, wild arugula, summer squash and baby carrots with salsa Verde. (Casa Noble Anejo) For Canapés: Lamb skewers, fromage Blanc tarts with Serrano ham and caramelized fruit.

Dessert: Yet another surprise by Chef.

If interested in attending or for more info, please email info@casanoble.com. http://www.calistogaranch.com/

Casa Noble Fuels Virgin Galactic's White Knight II Launch

Casa Noble tequila was the fuel of choice at Virgin Galactic's "Global Rollout to White Knight II" event celebrating the unveiling of the world's largest tall carbon composite aircraft, White Knight II.

The rollout represents a major milestone in Virgin Galactic's quest to launch the world's first private, environmentally-benign space access system for people, payload and science. The White Knight II mothership spaceship will shuttle SpaceShipTwo into suborbital space.

Virgin Galactic was established by Richard Branson's Virgin Group to develop space tourism for the space enthusiast. The company owns and operates privately-built spaceships that will allow sub-orbital space tourism first time in history.


Founding Partner of Casa Noble David Ravandi was on hand to present Casa Noble Crystal, a favorite of tequila aficionados world wide, to Sir Richard Branson.
http://www.virgingalactic.com/

Casa Noble supports Chrysalis

Casa Noble is proud to sponsor the Chrysalis charity event held at the Mandrake in Culver City. Over 200 people were in attendance, the evening brought together executives, attorneys, social influencers, tastemakers all in support of Chrysalis programs!

Chrysalis is a Los Angeles-based nonprofit organization dedicated to helping homeless and economically disadvantaged individuals become self-sufficient through employment opportunities. Chrysalis currently helps over 2,500 people change their lives through jobs each year.

Learn more at http://www.changelives.org/.

Casa Noble Tequila Proud Sponsor of the 22nd Annual British Academy of Film and Television Arts /Beverly Hills Garden Party.

Beverly Hills, CA. - Casa Noble, producers of one of the finest boutique tequilas in the world, is honored to be the proud sponsor of the 22nd Annual British Academy of Film and Television Arts/Los Angeles (BAFTA/LA) Garden Party, to be held at the prestigious and historic Greystone Mansion in Beverly Hills on Sunday, June 22nd, 2008. Many luminary BAFTA members, friends, and celebrities will be attending. David Ravandi Casa Noble founding partner will personally oversee the Casa Noble Tastings at the Casa Noble Tequila Bar, and always prefers to warmly greet and connect with each Tasting guest in person. Everyone is also sure to enjoy the famous Casa Noble “Noblilita” cocktails, accompanied by plenty of fine food, and live music.

Casa Noble supports Pre-Emmy Party for Women's Health

Actors support Women's Health during Emmy Week. Heather Tom (Katie Logan from The Bold and the Beautiful) hosted the annual Daytime for Planned Parenthood cocktail party at the Cosmo Lofts rooftop garden in Hollywood. General Hospital celebrities included: Tamara Braun (Carly Corinthos), Carolyn Hennesy (Diane), Kimberly McCullough (Robin) and Bradford Anderson (Spinelli). Other guest included: Sex in the City's David Eigenberg, Young and the Restless' Lauralee Bell, Ashley Jones from Bold and the Beautiful, Nicholle Tom (The Minor Accomplishments of Jackie Woodman), Bree Wiliamson (One Life to Live) and Kristen Renton of Day's of Our Lives.

http://www.soaps.com/generalhospital/news/2063/GH_Actors_Turn_Out_for_Womens_Health

Casa Noble is proud to sponsor The Los Angeles Opera’s Black Tie Reception for Tosca.

The Hollywood film composer Erich Korngold once referred to Tosca as the "greatest film score of all time" because the music reflects every hair-raising detail of this gripping melodrama in a way that keeps the excitement at fever pitch. Plácido Domingo and Sir Richard Armstrong share the podium.

Casa Noble is Proud to Sponsor The Latino Comedic Event of the Year in New Mexico

On may 15th and 16th, a hilarious, once-in-a lifetime event hosted by Paul Rodriguez introduced some of his favorite fellow comedians. Paul has often been referred to as the “Richard Pryor and George Carlin of original comedy” within the Hispanic community. He has starred in over 30 films, countless television series and has performed live to well over one million concert goers from coast to coast.

Although Paul loves playing in New Mexico where he has established a solid fan base, this marked his first appearance at the historic Lensic Theater.

The lineup was an impressive selection of the best new talent in latino comedy circuits, including Dennis Gaxiola as the opening act, followed by Paul Rodriguez himself, followed by the beautiful Astronaut / Psychologist turned comedian Shayla Rivera, then the dark, thick humor of veteran frontman Gene Pompa. The show closed with the explosive, irreverent act of Manny Maldonado, regarded as “the latin Chris Rock” by many.

The show was recorded live for DVD, produced by none other than David Valdes (whose impressive record includes production of movie landmarks such as The Green Mile) and Paul Rodriguez, and directed by the young and talented Gabriela Tagliavini.

Casa Noble hosted the event and provided ultra-premium tequila experience for the VIP guests and the stars at the Presidential Suite reception during both nights. Governor Bill Richardson of New Mexico was given a gift of Casa Noble anejo.

CASA NOBLE UNVEILS A BEAUTIFUL SECRET

Brand’s New Logo and Bottle Design to Debut at WSWA



Los Angeles, CA – March 3, 2008 - Casa Noble, the family of triple-distilled tequilas - Crystal, Reposado, Anejo – introduces a new logo and hand-crafted bottle design for the brand at the Wine and Spirits Wholesalers of America (WSWA) 2008 convention being held April 6 – 9 in Las Vegas, NV. To coincide with the brand update, the company has also added a Single Barrel Reposado and a Single Barrel Anejo to their line.

“It is with great pride and pleasure that we unveil a new edition of hand-crafted bottles and with them a new logo for our expanded line of triple-distilled tequilas,” said Casa Noble COO Jose Hermosillo. “This evolution reflects the intent of our brand from its inception, and together, transmits the search for a ‘superior tequila experience’ into reality.”

The company’s new bottle design emphasizes softer curves and refined edges creating a sculpture expressed in glass. Crystal clear glass is used for the Crystal, deep blue identifies the magnificent Reposado, and a unique, majestic purple glass decanter honors an extra- aged Anejo. “The brand’s new logo reflects the transformation of a boutique brand, one supported by exceptional quality and flavor, into a major contender in a fiercely competitive environment,” says brand visionary David Ravandi, the company’s president and co-chairman. Ravandi designed the new bottles and guides the creative direction of the brand.

Casa Noble’s journey as a brand is best described as an evolution. Since the days of the company’s first white Talavera bottles, the beautiful and unique decanters which are now highly sought after by tequila aficionados around the world, Casa Noble’s achievements can be seen everywhere: in the company’s growth, its brand maturity, and through accomplishments that have led to smarter business practices.

“The new face of Casa Noble is more than just an update of visual elements,” said Otto Hoernig III Casa Noble CEO & co-chairman. “It is a deep reflection of the evolution we have experienced in response to the growing demands of true tequila aficionados. Our new look is a living testimony that evolution is something that you can feel, see and taste.”

Alive with tradition, obsessed with quality and pureness, Casa Noble’s respect for the ancient ways of true tequila production is deeply embedded in its products and its stunning new crystal bottles which could not be mistaken for anything but - Casa Noble.


About Casa Noble

Casa Noble is a family owned boutique distillery, that dates back to the late 1700’s, located in the town of Tequila, Jalisco. Casa Noble Ultra Premium Tequila was also recently awarded “Outstanding Tequila of the Decade”, it was the first silver tequila to get a double gold medal at the prestigious World Spirit Competition and has been selected as best Tequila in Mexico by The Mexican Tequila Academy. Casa Noble 100% Blue Agave, triple distilled and aged in special French White Oak is traditionally hand made with love and passion.

More information about Casa Noble Tequila can be found online at: www.casanoble.com

Contact:
Ramona Gaddis
310-273-7700
info@casanoble.com